Executive MBA in Marketing Management and Integrated Communication

Title: Specialist

Lenght of study: 8 to 18 months

Category: Online learning education program

Requirement: Professionals with a degree in publicity and advertising, journalism, public relations, and people willing to acquire or improve their knowledge in this area.

About the course

The professional will acquire the knowledge of tools and techniques that will help him in the decision-making associated with marketing and communication management, enabling him to identify business opportunities, evaluate different scenarios, and integrate work in both areas.

 Related subjects

  • Scientific research and production
  • Sales administration and competitive strategy
  • Competitive intelligence and market research
  • Integrated marketing communication
  • Relationship management and consumer behavior
  • Business and communication management

Recursos Disponíveis

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